Why should I publish rewards to the marketplace?

Rewards are a very important part of the Local First Card Program. Publishing rewards will encourage people to shop at your business and use the Local First Card over other forms of payment.

When a resident uses the Local First Card, you'll be getting more bang for your buck. With the Local First Card program, you get:

  • Opportunities to encourage residents to shop at your business
  • The cash value of your rewards back once cardholders purchase your rewards with their points
  • The freedom to decide how many points your rewards are worth
  • Support from Obsidian - including (but not limited to) guidance on how to determine reward values when creating new rewards in the marketplace
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